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Shoppers Stop

Summer Season Sale Campaign 

Creative Production.

Intro

Assignment

Impact

Summer Sale is unarguably the best season for the brand. On a side track, the brand supports homegrown brand - ranging in all cateogries- and works on distribution of them in their stores.

Devise a hybrid campaign that promotes their online and offline presence both.

The executution resulted in: Jam Packed Stores in the 3 days of the event. Crackling Social Media Engagement. Establishment of the brand now also serving as an arthouse of lifestyle brands.  
 

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